Specialty Marketing and Distinctive Homes

Going to the next level is often the necessary ingredient for successful promotion and identification of higher priced properties. That means knowing the subtleties of the marketplace and having a commitment to a media plan that targets the people in that marketplace. Tom Jones was the first to break the 7 figure mark in the Twin Cities and continues to be a dominant force in the area's fine home market places.




From the Star and Tribune:

In addition to monthly ads on the back cover of the Star Tribune Real Estate Extra magazine and picture classifieds, Jones advertises in Distinctive Homes magazine, Minnesota Golfer, charitable event programs and sporting events, plus direct mail brochures, corporate sponsorships, the Internet and networks within the real estate community. Targeting the right vehicle for the demographics is critical, and requires diligent attention.

"It becomes a matter of staying committed to a plan and following it through," he says.




To Mr. Jones from Forsyth Appraisals
Executive Home Appraisals Division:

The Twin Cities has over 4,000 active real estate agents. We have selected the 13 that we feel represent the best executive level Realtors of Minneapolis. The Realtors have been invited to a round table discussion. We value both your time and knowledge and hope you will regard this invitation as a compliment, recognizing your success in the Minneapolis real estate market.